Interview Paper Essay

One day forty four years ago, a baby was born in Texas. He was growing up healthily in the warm Texas wind and heat year after year. His name is James Cambell, a man who never stopped chasing his dream with great zest although he is now forty four years old. Spring has always rightly been identified with youth, and the sorrows of youth are poignant and unrepeatable, but he never thinks it is too late to achieve something, a dream or a goal, could be very large or very tiny. When James was young, he had always had a dream that he could travel across the country and now he still has it. Ever since high school James loved jogging and fishing. In the 1980s, a lot of electrical equipment and electronic devices came into this world. At this time, many experts and scientists were predicting the 21th century would be the internet age. As he was a boy, no one could stop James Cambell to be attracted to these electronic devices. So, he started playing and learning about these devices. After he finished his schooling, he got a job in electronics. Many years later, he fell in love with a girl who later became his wife. Everything is impermanent and can be changed. Marriage or divorce and its many ups and downs, still exercised a powerful hold over newspapers, magazines, and the airwaves. Unfortunately, James Cambell was one of them. However, divorce is not always a bad thing. It could be a good in that you as an individual get less stressed and more free time in life. Today, he’s still working in the electrical field and he thinks it is an appropriate time to get more knowledge about electrical technology. Consequently, he’s at HCC now studying Electrical Engineering. In our youth, everyone makes mistakes, and wondered what the world had in stock for them. They too might have had confusion about the future. Brian Mosley was born in Houston. Without exception, he made a so-called mistake when he was young. Life can sure throw a curve ball when you least expect it. A newborn entered his life at age eighteen and had to find work to support him and his new family. When I asked him, â€Å"have you ever had any regrets about what happened?† He said he never thought it was a mistake because he looked at the situation through optimist eyes. If there was only half a cup of water left, an optimistic person may cheer for it because they still have the half. Obviously, Brian was an optimistic person that  never felt unhappy or sorrowful. There is no denying that, most optimists have a high happiness index, which can hardly be experienced by pessimists. His attitude had moved his wife and parents strongly so they too can view life in the same perspective. As a result, the atmosphere of optimism and happiness had been naturally set up and his mom aided to him to take care of the baby. Fourteen years later, Brian’s second boy was expectably born when he was thirty two years old. Today, he is a thirty nine years old man with less pressure and more freedom. His work schedule allows him to attend HCC to continue receiving a higher education to later support his family even further. Now he’s studying physical therapy for his interest. He hopes he can travel with his family on road trips across the whole country in the upcoming years. There is always a lot of fun in an extended family. Sometimes people may squabble but never take it to heart. Twenty seven years ago, Michael was born in Houston and he had two brothers and three sisters. Unfortunately, he was oldest child had to take care of them and forgive their mistakes. In other words he had to start learning more than his brothers and sisters such as doing housework. In such a situation, he had been independent earlier than others. Every time when Michael was awake dead at night he always felt lonely and so he would ask himself what is needed of him. Sometimes, he still felt lonely, but is loneliness a terrible thing? Obviously, the answer is no, because loneliness also could bring something good to him. Because of lacking help from others, he became prone to dealing with all kinds of situations by himself. Thus, he would be more independent in life and he can endure more setbacks and pressure. Now Michael likes watching comedy and shopping with his friends. He has a three years old daughter. And he’s studying business in HCC to get a more interesting and better job.

College Life Essay

I was really excited to go on college by the time I step on the stage and got my diploma. During college applications, I would always think of what college has to offer far from high school. I would imagine myself walking around the university’s corridor from building to building, meeting new and unfamiliar faces, involving into different school activities and enjoying a lot of my free time. I would also see myself in a more mature role as a Mass Communication student of Pamantasan ng Lungsod ng Maynila which is I think a big challenge. However, I fear that college might be hard for me as a freshman. I wonder who are going to be my friends, will I be with the good ones or the other way around, what type of professors I’ll be dealing with, where should I and most importantly, how can I cope up with these changes that I can’t even sleep that night before our first day of school. And these are the things I’ve encountered so far. The whole set up of college is totally different from high school Embracing a change is certainly a difficult one. It took me a lot of adjustments to familiarize things in college. It is true that in college you are the master of your time. You should know how to manage your time preparing for school, during vacant hours and free time. Since I’m from Cavite which is a 2 hour ride going to Manila (heavy traffic not included), I should have a time allowance so I can’t be late on my first subject. Technically, if I have a 7 am class, I should be up at 4 am for preparation then at 5 am I must go. Same with going home and this is very tiresome. During my vacant, instead of wandering somewhere I will do my assignments so when I came home, there’s nothing to worry about. With my schedule, I can rarely bond with my parents and siblings at home because I must make the most out of my time to do what is needed and that often left me no personal time. I can no longer join family gatherings or social parties because if I do, I would sacrifice my time for sleep and rest. My time is being calculated and I think that’s the worst part of being a college student. On the other hand, my social life broaden with the new friends I’ve met in college but at first I find it hard to be comfortable with them because I’m still looking for the same qualities of my friends in high school. Because of it, I barely enjoy my time with them which is not healthy. That’s the hardest part in me that I struggle, to open up myself for new opportunities. The next adjustment that I had was in terms of money. Back in my high school, I am not really into allowances because IÂ  had my pack lunch and school service. Whenever I need something, I’ll just ask my parents and they will give me the amount of money I needed. But when I entered college, I started to budget everything I need with my allowance – fare, food, and school stuffs. Especially with my school environment since it is near SM Manila and those tempting, low-cost stores scattered anywhere. With that, I learned to save money and prioritize my needs over wants that leaves no room for extras.

Jaws and Gothic Elements

Gothic Elements In Jaws In June of 1995, Director Steven Spielberg released a terrifying thriller called Jaws. In this film a gigantic great white shark terrorizes a small island, which is solely dependent on its beach for revenue. This movie was so scary because it is much more likely happen, unlike a zombie apocalypse or alien attack. People were so afraid of shark attacks they stayed far away from the beaches. Spielberg used gothic elements in his movie Jaws.The way he used them scared and still scares people today. The scene I chose is where Hooper finds Ben Gardener's sunken boat. Leading up to this scene Hooper and Broody are on Hoper's boat and Hooper is going to dive into the water to search for the elusive shark. When Hooper dives he diving by a Ben Gardener's shark ravaged boat. One of the gothic elements Spielberg used In this scene was his choice of music and how he used it to set up the scene. For example, when Hooper started to approach the boat.The music got more inten se and right when a human head pops out from the hole in the boat the music stops and it makes it very climatic because you were expecting the shark to come and attack him but instead a scary head pops out from the hole in the boat. Spielberg makes you think that the shark is going to attack Hooper because Hooper finds a huge shark tooth in the side of the boat. So when the music stops and the head pops out it is very surprising and scary. Another gothic element is the camera angle during this scene.The camera Is positioned directly behind Hooper, as he Is scuba diving around the wreckage of the ship. This gives you the feeling of being right there with Hooper and makes you feel claustrophobic because there Is nowhere else to look the right over his shoulder. This sakes the scene so much more scary and intense. Other horror elements are the lighting, props, and makeup. Spielberg made the lighting very dim and spooky. He did this on purpose because the scene was supposed to be a cree py scene.It made it harder to make out what was going on. The prop head that was used during this scene had a very creepy makeup done on it. The head was made to look like it was under there for a little bit and it was Just starting to decompose, which made it scary. Spielberg knew exactly what he was doing with this film. His use of gothic elements made it the extremely popular thriller It was. Without these elements the vie has no chill factor and would not be as successful as It was and still Is today.Jaws and Gothic Elements By Emily Gothic Elements in Jaws One of the gothic elements Spielberg used in this scene was his choice of music and Another gothic element is the camera angle during this scene. The camera is positioned directly behind Hooper, as he is scuba diving around the wreckage of the claustrophobic because there is nowhere else to look the right over his shoulder. This elements made it the extremely popular thriller it was. Without these elements the movie has no ch ill factor and would not be as successful as it was and still is today.

Ethical Issues In Business Assignment Example | Topics and Well Written Essays - 250 words - 1

Ethical Issues In Business - Assignment Example Such companies should be responsible for all the punitive measures levied against them by the governmental authorities for failure to observe environmental health and conservation in their practices (Ferrel et al, 67).  In the case presented, it is prudent to note that Jared had realized that there was a very big problem with the company’s disposal system. Relevant to the above, he had already addressed some problems associated with the cause. Moreover, he has also set in place several procedures to employ in the future in order to ensure that the problem does not happen again. Following the above, it is important to acknowledge the fact that Jared has shown a strong element of environmental responsibility and conservation. This is aimed at achieving environmental sustainability.  Relevant to the above, it is important for Darwin Chemical Company to report something credible, logical and rational to the authorities about the situation without any fear of the consequences t hat may follow. The company should report that they suspect some waste products may have been infiltrating into the water bodies surrounding several industries and companies. However, the DCC holds in its values and virtues the notion that â€Å"it should be a responsibility of all the industries to ensure that all their operations are ecologically friendly. This is because compromising the environmental health is associated with the compromise to human health and other biodiversity†. In this regard, the Darwin Chemical Company should request the authorities to allow them to conduct some chemical and physical assessments within their surrounding environments, especially the river in question.

In pregnancy what is the effect of anxiety on postpartum depression Research Paper

In pregnancy what is the effect of anxiety on postpartum depression - Research Paper Example Increased levels of parenting stress directly correlate to the occurrence of postpartum depression and the anxiety experienced during pregnancy. As symptoms of antenatal anxiety and depression became more severe levels of parenting stress increase. Antenatal depression and anxiety has been shown to impact the developing fetus as well as early child behavior. These babies spend more time crying and unhappy in appearance and demonstrate more stress related behaviors. They are often more difficult to console and appear to be more irritable. The relation between increased depression and anxiety during pregnancy even when controlling postpartum through therapy and other pharmacological means persist, despite this early intervention is strongly warranted. Research has increasingly addressed the comorbidity of anxiety with postpartum depression. Related factors that contribute are described as low self-esteem and maternal income and these are common predictors of prenatal anxiety (Mott, Schiller, Richards, O’Hara, & Stuart, 2011). Prenatal anxiety greatly increases a woman’s chances of anxiety and depression during the first seven months of the postpartum period. Data used for this study included a postpartum group selected from an existing data set who were enrolled in a previous study conducted through the University of Iowa. Women who participated in this study had delivered a baby in the prior 12 months and data was gathered through the use of questionnaires sent to those interested in participating in the study. There were 147 surveys or questionnaires returned that data was compiled from. Postpartum mothers most often reported the effects of anxiety included general depression, dysphoria, lassitude, insomnia, suicide ideation, appetite loss and gain, ill-temper, social anxiety, panic and traumatic intrusions. Results of this study concluded that adoptive women experienced fewer symptoms of

Emergency Disaster Legal Issues after Hurricane Sandy within New Research Paper

Emergency Disaster Legal Issues after Hurricane Sandy within New Jersey - Research Paper Example Legal offices have been open in the region to provide people with access to benefits, acquire safe inexpensive housing, and manage other legal problems to assist families and the public pull through Hurricane Sandy. In order to prevent communities from the devastating effects of any other emergency, several policies have been implemented accordingly. Reflecting on this context, this paper critically examines emergency disaster legal issues after Hurricane Sandy within New Jersey from a broad point of view. In order to successfully scrutinize the subject, the paper also provides the central research question and the purpose of the research, research methodology, and appropriate recommendations accordingly. The Central Research Question and the Purpose of the Research The occurrence of disaster in any given society leads to mass killings and destruction of property in the long run. The happening of Hurricane Sandy in New Jersey has become an important issue of discussion in recent time s. The debate over the disaster has been aimed towards finding out the most valuable measures, which should be implemented in the region to help people (National Disaster Legal Aid, 2012). Whenever a disaster hits any given region, there are several legal issues which arise among the victims. Several measures must be adopted appropriately in order to solve such legal issues within the shortest time possible. With the intention of addressing the legal issue in the affected region, legal assistance is always considered of great importance (Perry, 2012). Legal assistance provided in New Jersey takes account of the following. The first legal assistance is returning legal documents lost and damaged during the incidence. The second legal assistance is providing medication and property insurance claims to the victims whilst the other legal assistance is to give counseling on issues related to tenant and landlord. Building on this perspective, it is worth noting that the central research qu estion of this paper revolves around preparing a report in support of the legal issues of the disaster. This implies that the central question of the research forms a point of reference from where the purpose of the research is understood clearly. It is worth noting that, all the way through the state, revival efforts are well in progress (Summar, 2012). The revival efforts are aimed towards saving the lives of all people affected by the disaster. In that sense, the purpose of the research is to explore the negative impacts of a disaster, examine the necessary policies that are put into practice towards addressing the emerging issues, and define how victims of the catastrophe can be helped to recover sooner or later. Research Methodology After evaluation of the disaster, the Hazard and Vulnerability Analysis prepared by the legal offices at New Jersey announced that the people were equally at risk of different types of disasters. It is appropriate for a community to have well organi zed emergency operations against any emergency. After an analysis has been done and the community has been found vulnerable to different types of disasters, there is the need to come up with emergency plans to address the situation (Perry, 2012). For the community, there are two ways to go about this: we can have a Disaster Specific Plan for the different disasters or have a General Emergency Management Plan for addressing any of the four disasters whenever

An Introduction by Timothy Borchers Has Already Given Her Essay

An Introduction by Timothy Borchers Has Already Given Her - Essay Example (Ritchie, J. and Kathleen Boardman 1999). Mary Daly also published many written works, and her second book, Beyond God the Father is of real interest, as this scholar really considers God as a substantive subject. Theoretical perspective In the book Beyond God the Father, Mary Daly lays out a systematic theology that is in line with the example set by theologian Paul Tillich. Daly’s work in the book Beyond God the Father is usually regarded as a foundational work in feminist theology. (Hoagland, S. L. and Marilyn Frye, 2000). She tries to explain and overcome andro-centrism regarding Western religion in this book, and utilizes a more playful writing style. She also attempts to rehabilitate discussions about God by emphasizing and critically building on the writings of existentialist theologians like Martin Buber and Paul Tillich in an effort to rehabilitate the liberation movement for women. Mary Daly’s response to the argument that Jesus was a feminist that this was fi ne and wonderful merits more attention, as any religion or gospel that fails to promote the full humanity of women is questionable, unworthy of public assent. This one legitimate point that must be made in the issue of how the gospel connects with feminist theology. It is notable that the claim that it can help in unmasking a form of oppression that seems, knowingly or unknowingly to have been built into the very fabric of every society that we know much about is the reason why feminism and feminist theology is so significant. Although the publication of some of Daly’s ideas were greeted with considerable furor and she was threatened with losing her job at Boston College, she was finally granted tenure after several months during which students protested vigorously and with widespread media publicity. This experience somewhat radicalized her views about the oppressiveness of prevalent patriarchal structures, led to her being transformed from a reformist Catholic into what can be considered post-Christian radical femininism. Daly also challenged the whole edifice of patriarchal religion. As she notes, the theological constructs and myths of patriarchal religion tend oppress one half of the human race and foster social structures that lead to racism, as well as , as ways of thinking that bring about war and genocide through the legitimization of male superiority and displacement of evil towards females as the proto-typical other. (Daly, M. 1973) Daly rejects the concept of God as a Supreme Being (static noun) rather than a Be-ing (active verb) and also argues against the general gender identification of God as a male. As she notes, â€Å"to objectify God as a being, to hypostatize transcendence, is to envisage transcendent reality as finite. God then functions to legitimate the existing status quo.† (Daly, M. 1973) Mary Daly put a lot of effort into breaking down some well known boundaries of critical theological thought. She was instrumental setti ng the stage for subsequent feminist theologians like Elisabeth Schussler Fiorenze and Rosemary Radford Ruether, who later began to come up with critiques of theology that helped in reshaping current Christian thought. Although many feminists are reluctant to speak of women or the experiences of women as a universal or

Experimental Research in IR Paper Example | Topics and Well Written Essays - 750 words

Experimental in IR - Research Paper Example Reflecting the usefulness and the limitations of experiments alongside evaluating the text of Hudson and Butler, the research question of this paper is â€Å"How can experiment as a research methodology fulfill the aims of social scientific investigation†. The rest of this paper will forge an analysis by reflecting on different issues in political research to answer the question. The question is significant in the field of international relations because it will not only open the discussion of whether experiments could be used as a mainstream method in international studies but will also help us look into the areas of research which has been insufficiently investigated.One of the main aims of a social scientific inquiry is to produce knowledge and objective facts that will not only help to solve real-world problems but will also produce other similar questions that will spearhead the further political investigation. Similarly, the work of a social scientific inquiry is to also â€Å"further the goals of a scientific literature†. The subfields of international relations are constantly growing in areas like Cognitive Psychology, Anthropology, Socio-biology and comparative politics. The fact that international relations are constantly growing in an interdisciplinary manner provides the ground to use the experimental method to fulfill the ambitions of this issue area.The rigorous technique of researching with experiments will not only provide a bridge but will also connect the knowledge gained from the research.

International Marketing Essay Example | Topics and Well Written Essays - 1500 words - 5

International Marketing - Essay Example Fast food restaurants are reflecting greater flexibility in adapting to the local tastes and cultures and also in generating price ranges for the products through evaluation of the economic potential of the people. Global fast food companies like McDonald’s, Taco Bell, KFC, Pizza Hut and Dunkin Donuts to name a few are observed to take resort of the localization strategy to help gain an effective penetration in the local markets. Fast food restaurants pertaining to America are observed to produce food products of hybrid varieties relating to the different countries in which they have opened up their branches. Customization and localization are generated in the food products by the fast food restaurants like that of McDonald’s that produces McKroket a beef and bun product for the Netherlands market while selling shrimp with cocktail sauce in Germany. For Greece and Israel, McDonald’s has its own set of Greek Burger and McKebab respectively. KFC operating in the Ch inese market aims to produce food products for the breakfast menu catering to regional preferences and tastes. Similarly, Dunkin Donuts operating in the South Korean market is observed to market breakfast foods like bagels and doughnuts which contribute in attracting potential customers (Sten, 2010). Federal Republic of Brazil is identified as the largest nation compared to other Latin American countries measured in terms of population and also the size of its geographical territory. Brazil tends to attract potential tourists from different nations owing to its natural and social diversity. Cities like Sao Paulo and Rio de Janeiro reflect a larger population mix owing to the growth of urban and industrial development. Brazil also reflects to be the sole country in the whole of America that has a Portuguese speaking population. The continuous inflow of tourists in the Brazilian region owing to the existence of social, cultural, ethnic and biodiversity is observed as a

Business Models On theWeb Article Example | Topics and Well Written Essays - 500 words

Business Models On theWeb - Article Example It shows how YouTube makes its website more attractive to the owners of the content displayed on the web site. You Tube works in conjunction with Google to develop a win-win situation for the two companies. At the same time, YouTube also works with other web sites such as Vevo. As a result, it has been able to improve its balance sheet by monetizing the viewership of its video content. YouTube works very well as an advertisement site for movie marketers. This article therefore fits into the topic of online business models because it explains one of the basic models described in the article for web based business. In the paper, various articles that are related to the article on business models on the web will be analyzed in detail. The article discuses the IT based organization in the new economy. It relates to the business models due to its explanation on how the digital economy is enabling businesses to improve the efficiency of their operations. This article shows how the enterprises which started in the old economy are being revolutionized using information technology. Further, the article also shows how the internet affects the models used in business, government and the economy. The article shows the recent developments in business models such as the use of reverse auctions in bidding. Some of the governments in the modern economies have resulted to electronic bidding in order to engage their suppliers. The electronic models used to engage suppliers in the new economy are highlighted in the article, linking the two articles. Nagata, K. (2011, January 1). Digital Age Leaves Myopic Japan Facing Manufacturing Crisis. Retrieved September 21, 2011, from Japan Times Online: http://search.japantimes.co.jp/cgi-bin/nn20110101f1.html This third article by Nagata discusses business models on the web pertains to the Japanese manufacturing industry, which is threatened with failure since it failed to recognize the need for innovation

Lap report Lab Example | Topics and Well Written Essays - 250 words - 1

Lap - Lab Report Example Explanation of Procedure: A meter stick was mounted at slightly greater than eye level, level to the ground. A plumb bob, actually a string with a nut tied to the end, hung at head level exactly 0.5 meters from the meter stick. This served as an observation post with easily converted and consistent measures. As the moon fully rose past the horizon, two index cards were â€Å"butted† to either edge of the moon and the indicated length was recorded. This procedure was repeated later. Data and Calculations: The chart results: time d (cm) D (cm) conversion ? 7:10 50 0.5 205265 2053 10:10 50 0.5 205265 2053 Where: d=50 cm as set by the experiment. D= the measure between the cards ?=the angle size of the moon in arc seconds calculated as =(D/d) x 205265 The diameter of the moon is calculated as: D= (205265 x 2053)/ 380000km d=3800 km The angular size of the moon by calculation is: 2053 arc seconds The estimated diameter of the moon is: 3800 km The angular size of the moon is consist ent throughout a one night period; however, the distance to the moon varies over time, so over years, the angular size changes Conclusions and Analysis: The method used produces a good approximation of the diameter of the moon.

The reproduction of the cats Essay Example for Free

The reproduction of the cats Essay Cats are prolific breeders. Females take just 6 to 9 months to reach sexual maturity; but it is not unheard of for female kittens as young as 4 months to become pregnant. Males mature a bit later but both sexes can breed before they are a year old. Although female can become pregnant at any time of the year, there are specific mating seasons when cats become sexually active. In northern Europe it is usual for domestic female cats to come into heat (estrus cycle) in January and then again in June. The estrus cycle is the period in the female reproduction cycle when mating is most likely to occur. A heat period lasts about 4 to 7 days if the cat is mated and longer otherwise. Female cats indicate their readiness to mate by calling for male company with a special type of yowl, which like the (highly vocal) mating itself has often disturbed the sleep of humans who live in the vicinity. One of the most interesting features of the reproductive process of cats is a phenomenon known as induced ovulation. The male cats penis has backward pointing spines which scratch the interior of its partner, and cause ovulation to occur. Because pregnancy will not take place without this stimulus, quite often the first cats to mate with a queen with not father any kittens. However, the super-fertility of cats means that once she gets started, the female is capable of having a number of partners, and bearing kittens from several fathers in the same litter. The mothers eggs are fertilized in the oviduct and arrive in the uterus 4-5 days after mating. Cats do not go about the process quietly, and to the unpracticed ear the process sounds remarkably like a prolonged and very vocal cat-fight. Pregnancy lasts between 56 and 71 days, with the average pregnancy taking 68 days. Litters are most commonly of 3-6 kittens, but a single litter may have as many as nine. The record was a litter 19 kittens; the mother being a Burmese/Siamese cross from Oxford shire in England. The kittens were born on the 7th of August. Unfortunately four of the kittens were stillborn. Lets meet at the milk bar A few days before she is due to give birth the pregnant female will become restless and will look for the best nest. This will normally be quiet, warm and in one of the darker parts of the house. This is where she will give birth. It is a good idea not to disturb her in her nesting place. Kittens are both blind and deaf when born but otherwise well developed. They are, for example, more responsive than newborn puppies. A newborn kitten has a very good sense of smell and she will soon select a teat to feed from and will suck at no other. A kitten will be ready to play at three weeks old and will be fully weaned by 8 weeks. The mother can come into heat as soon as four weeks after giving birth. If the kittens are pedigreed, the father is referred to as the sire and the technical term for the mother is the dam. As we said earlier cats are prolific breeders and can breed throughout their lifespan. Again dipping to a feline book of records we will find that the most prolific breeder ever recorded was a tabby from Texas, USA called Dusty. She produced 420 kittens, the last litter being in 1952. Although fertility may gradually decline over time, cats do not go through the menopause. Therefore there is no age after which a female cat can no longer become pregnant. Indeed the oldest cat to have a litter was Litty, who gave birth to two kittens in May 1987 when she was 30 years old. With this birthrate it is no wonder than left to itself the feline population will quickly run out of control. It has been estimated that in a 12-year lifespan, without human intervention, a single female cat could be responsible for as many as 3500 descendants. There are already too many cats born each year and sadly, many are destroyed. It is therefore important that the cats are neutered as early as possible. Neutered cats are much better pets and studies have also shown that females spayed before they are six months have a significantly reduced risk of mammary (breast) cancer. It is also the case that if male cats are spayed later, they may continue aggressive scent-marking (spraying with urine), out of sheer force of habit.

Market Analysis for Male Condom Product

Market Analysis for Male Condom Product Introduction This report aims to explore the possible business opportunity of condom manufacturing of a Novelty Condom (Lolly), with particular emphasis on the public and private sector markets for the male condom. In considering the market for male condoms in South Africa, it is prudent to separate the discussion into public sector and private sector markets, and within these markets to consider procurement, distribution and sale of the products. Executive Summary Market / Industry/ Description (Makro) South African condom manufacturers are not competitive in the global market. This has led to their reliance on the governments condom procurement contract, which they are awarded on a preferential basis. It is as yet unclear whether government will continue to show preference to local manufacturers. If it does, this may further negatively impact the manufacturers competitiveness, and limit their market to the local public sector. If government decides to award future contracts to the most competitive bidders, some local manufacturers may go out of business. Socio Cultural There is no other product on the market apart from condoms that gives dual protection against sexually transmitted infections (STIs), including HIV, as well as protection against unplanned pregnancy. In South Africa, the burden of STIs and HIV is enormous. The Actuarial Society of South Africa (ASSA), (source: www.actuarialsociety.org.za) has developed a demographic and AIDS model (latest ASSA 2003) that makes use of data from several sources to project the potential course of the HIV/AIDS epidemic and the demographic impact that it is having. According to the latest version of the model, some 5.4 million South Africans were infected with HIV in mid-2006. The has escalated to 5, 934, 183 in 2007 (source: Quantec Database and ECSSEC Analysis, 2009). The model further indicates that prevalence is higher for women in the 15-34 age groups, while it is higher for men in the older ages. Furthermore, the ASSA model predicts that the number of people infected will continue to rise, to exceed 6 million by 2015. Accumulated AIDS deaths will be close to 5.4 million by the same year. In terms of incidence, i.e. the number of new infections occurring, the 15-24 year age group, and particularly women, contributes the highest numbers of new infections. Biology, gender roles, sexual norms and inequalities in access to resources and decision-making power put women and girls at greater risk of infection. Many women have insufficient information about sexual and reproductive health and do not understand the risks associated with their own or their partners sexual behaviour. Many of those who do recognise their vulnerability are powerless to protect themselves. Other STIs also take their toll. In South Africa, the prevalence of STIs is estimated to range from 5% to over 30% in various population sub-groups and localities depending on the type of STI (source: ASSA and Quantec Database). It is important to note that, in addition to the disease and disability STIs themselves cause, they also increase the risk of acquiring HIV during intercourse as a result of inflammation and ulceration. Male condoms are widely available in South Africa, both through public sector condom distribution programmes as well as for sale through retail outlets. The range of products available in the private sector is broad, catering for various user sizes, as well as other novel user preferences such as taste, colour and texture (Our target market: Novel Condom User). The availability of female condoms is much more limited. And finally, although this is a practice and not a product, male circumcision has recently received a lot of attention as research has shown that the practice can reduce the risk of HIV transmission. Although this method cannot be used on its own to prevent HIV transmission, there are concerns in some quarters that miscommunication about the link between male circumcision and HIV transmission could potentially result in the practice being used as a substitute for condom use. Adapted from: Outlook, May 2006 Economic Employment potential Condom manufacturing is both capital and labour intensive. In particular, the sampling and testing of batches of condoms, which is a critical component of the manufacturing process, is facilitated by hand. In Thailand, which is one of the worlds leading exporters of condoms, it has been found that young women are best suited to this work as it is repetitive, precise and requires a high degree of speed and dexterity. The incumbent local manufacturers employ an average of 100 people. A new condom manufacturing facility could thus potentially provide employment for up to 100 semi-skilled young women.The following inputs are required to set up a male condom manufacturing facility. Legal In South Africa there are no compulsory regulations governing the manufacturing and testing of condoms. The Department of Health, as the primary purchaser of locally manufactured condoms, acts as an indirect regulator of the industry by requiring that all public sector male condoms be designed and manufactured according to technical specifications set by the World Health Organisation. These specifications include design, performance and packaging requirements, as well as general requirements that specify the safety of constituent materials and other characteristics, such as shelf life. In addition public sector condoms, irrespective of whether they are made locally or imported from overseas, need to be tested to the same quality standards and approved by the South African Bureau of Standards (SABS). Outside of the public sector, manufacturers may apply to the SABS for a â€Å"standardization mark† to illustrate that their product complies with the SABS requirements. Compliance with the standard is however voluntary and not compulsory. Technological Political Competitor Review The South African condom manufacturing industry is an oligopoly made up of four companies, whose main customer is the Department of Health. The manufacturing facilities operate at or below their total production capacity, and further capacity will be created by the end of 2007. This points to a saturated industry that would not welcome a new entrant. Table 5 below is a summary of the operations of the four manufacturers. Table 3: Local manufacturers of male condoms Company Rrt Medcon Zalatex Karex Wupro Date established 2001 1990 2001 1999 Location Kwazulu-Natal Gauteng Mpumalanga Kwazulu-Natal Products manufactured Male condom Male condom Examination gloves Surgical gloves Male condom Male condom Linen savers Diapers Choice condom (pieces per year) 63,750 000 38,250 000 72,250 000 38,250 000 Own brand condom (pieces per year) Viva (â€Å"small Positions African Skin (â€Å"very small quantities†) Carex (1,200 000) Socially marketed condoms (pieces per year) Lovers Plus Trust (10,000 000) Export (pieces per year) Carex (1,000 000) Ad hoc Total manufacturing capacity (pieces per year) 180,000 000 72,000 000 150,000 000 40,000 000 Employees 106 110 160 60 Competing products: There are currently no other products that have been developed for men to protect against STIs, HIV and pregnancy. The male condom remains the primary prevention tool for men. Newer forms of male condoms include synthetic non-latex condoms made from materials such as polyurethane and styrene ethylene butylene styrene (SEBS), which have a longer shelf life, can be used with oil-based lubricants, and can be used by men who have latex sensitivity/allergy. These products are however not readily available in South Africa. Foreign manufacturers In addition to competition from other local manufacturers, foreign manufacturers of male condoms are also important role-players in the South African market. A review of data from the South African Bureau of Standards (SABS) of all the foreign manufactured condoms available in South Africa shows that India, China and Malaysia are the key competing countries. Table 7 below illustrates the share of the total Rand value of imported condoms for the key competing countries. Table 5: Percentage share of imports by country 2006 Country Rand value of imports % of total imports China 21,045 189 35.94 Malaysia 13,948 863 23.82 India 5,192 677 8.87 Source: SA Customs Excise The key competitive advantages of the foreign manufacturers include: * Proximity to raw material (natural rubber latex) * Competitive labour costs * Output typically greater that 450 million pieces per year, so can benefit from economies of scale. Product Price Expected margins: A manufacturer in the industry can expect to realise profit margins between 5% and 20% (General Manager, Karex). Below is an illustration of the estimated revenues for Karex. Table 4: Case study Karex Condom type Number of pieces sold Selling price (R/piece) Revenue Choice 72,250 000 R0.20 R14,659 525 Lovers Plus + Trust 10,000 000 R0.50 R5,000 000 Carex (export) 1,000 000 R0.90 R900 000 Carex (retail) 1,200 000 R1,00 R1,200 000 Total revenue R21,759 525 Given that all male latex condoms are essentially similar in terms of their manufacturing process, it stands to reason that volumes are a major determinant of the margins that a manufacturer can realise. Therefore in the current market, a manufacturer would need to have Government as a client in order for their operation to be viable. Table 2: Average price charged per 3-pack of condoms Condom Brand Average price per 3-pack Lovers Plus R7.20 Trust R5.33 Durex R24.99 Lifestyle R9.95 Distribution Promotion Company Image /Brand Suppliers Management Skills and Resources Larry Davin CEO – PHD in Nothing Khuthele Bovu Director – PHD in business science marketing and Finance ECT ECT Core Competencies SWOT Analysis The above analysis should enable us to determine what variables will have an effect on the success or failure of the business. Potential Internal strengths and weaknesses have been looked at as well as external opportunities and threats. Ansoff Market Matrix Key Issues and New Opportunities. 5 Points to be determined from the Ansoff Matrix MARKETING OBJECTIVES (Must be SMART) PMS objectives Marketing objectives Objectives from new opportunities and key issues. 3.3.1 Male condom manufacturing A new entrant into the male condom manufacturing industry in South Africa would face a saturated industry in which a handful of companies operate. Furthermore a new entrant would need to compete with foreign manufacturers who are able to achieve cost-competitiveness through scale, cheaper labour and ready access to raw material. As government is the most significant customer in the market, failure to secure a contract with the DoH would jeopardise the viability of any operation. In addition, the requirement for a manufacturer to demonstrate existing capacity would mean setting up a facility at risk, with no certainty of securing the major customer. In the retail environment, the manufacturer would need to compete with well established brands such as Durex and Lifestyle. South Africa is a net importer of male and female condoms. Import s from the three primary source countries of latex condoms are shown in the table below. South Africa also imports from other countries such as the UK, Thailand, Germany and Korea. Table 9: Imports to South Africa of rubber sheath contraceptives (Rand value) Import source 2004 2005 2006 Total imports 79,023,113 59,044,723 58,556,392 China 43,002,818 29,602,084 21,045,189 Malaysia 16,101,512 12,468,383 13,948,863 India 2,606,106 6,604,586 5,192,677 Source: SA Customs Excise The Rand value of exports of condoms from South Africa is very small in comparison. Local manufacturers export primarily to other African countries. Table 10: South African exports of rubber sheath contraceptives (Rand value) Export market 2004 2005 2006 Total exports 1,826,715 2,789,604 3,111,135 Mozambique 1,456,616 1,379,926 1,646,028 Malawi 0 666 940,000 Angola 12,085 995,291 360,514 Congo 0 104,244 145,826 Source: SA Customs Excise It is important to note that these s do not only reflect the value of South African manufactured condom exports, but also those foreign manufactured condoms that are packaged in South Africa and then exported. Possible reasons for the poor export performance of South African manufacturers are discussed earlier in this report. It remains to be seen whether local manufacturers will become more competitive in the future, or whether the proposed preferential procurement of local condoms by the DoH and the degree of protection that provides to local manufacturers will further jeopardise the success of local condom products in the global market. Table 9: Inputs required – male condom factory Input required Components Infrastructure Land Construction and civil works Machinery Automatic dipping line High voltage dry electronic testing machine Condom foil sealing machine Automatic burst tester Electrolyte water test machine Tensile tester Length measuring gauge Miscellaneous condom testing laboratory equipment Other equipment and accessories Motor vehicles Generator Office equipment and accessories Materials Rubber latex Lubricant Packaging material Human resources Factory labour Management team: must have financial, production and marketing know-how. Target Market Identification Segmentation South African Market for Condoms In South Africa public sector condoms constitute the bulk of the condoms available. In 2006 approximately 428 million male condoms were distributed through public sector channels, against 36 million units sold in retail outlets. Source: Society for Family Health, 2007 With a crippled economy forcing millions of cash-strapped Americans to entertain themselves at home, its not surprising that one particular product is seeing a sales increase — condoms. (Source: www.usatoday.com). While car purchases plummeted and designer clothes mostly stayed on the racks, sales of condoms in the U.S. rose 5% in the fourth quarter of 2008, and 6% in January vs. the same time periods the previous year. (Source: The Nielsen Co). South Africans could not be outdone by their American counterparts. According to the research conducted by the IOL (www.iol.co.za), it has also been a boom time for South Africas leading condom manufacturers, with sales up 55 percent on last year. â€Å"There has been a 50-percent increase in sales, which is probably a combination of marketing activities together with the Aids message finally filtering through to consumers, said Dave Glass, general manager of Adcock, which distributes the Lifestyles and up-market Contempo brand condoms. Competitor Durex SA reported a 35-percent growth in its condom sales in the same period, according to its spokesperson J Giles. While a three-pack of Contempo condoms will cost anywhere from about R20 to R27, Glass said increased sales in the lower-priced Lifestyles brand (about R10 for 3) may have been a sign that people were willing to pay for protection in the wake of last years recall of government condoms. Government, through the Department of Health, is the key role-player in the public sector. Private sector condoms are those that are available at commercial prices from retail outlets as well as those sold at subsidized prices through social marketing programmes. The dominance of the public sector market is likely to continue into the future, given the priority and resources that government has made available towards the fight against HIV/AIDS, and also considering that the targeted end-user (mainly Black youth) generally cannot afford to pay retail prices for condoms. If a new manufacturer is to enter the South African condom market, five segments of the market will need to be assessed to determine which hold the greatest potential for future sales. Positioning and strategy Key ingredients for success The most critical ingredient for the success of a new condom manufacturer is securing the Department of Health contract. Without this, none of the other potential market segments would be sufficient to render the operation viable. innovation is important (novelty), so that a good quality product is developed which can be sold at a reasonable price. In addition, generating demand for the product is important, so substantial effort will need to be devoted to creating and promoting the appropriate marketing message for the product. Other factors that will contribute to a successful operation are: A project management team to ensure sound operations, marketing and financial control. Close co-operation with national and international organisations working in the area of reproductive health and HIV/AIDS prevention. Furthermore, a manufacturer who is bidding for a portion of the government contract needs to show existing production capacity. This will require considerable set-up costs to be incurred, without the certainty of securing the major client. POSITIONING STRATEGY Government HIV prevention is the backbone of governments National HIV AIDS and STI Strategic Plan for South Africa 2007-2011. The primary aims of the National Strategic Plan (NSP) are to: Reduce the rate of new infections by 50% by 2011. Reduce the impact of HIV/AIDS by expanding treatment, care and support to 80% of all HIV positive people and their families by 2011. An important intervention to reduce the rate of new infections is the distribution of male and female condoms. The Department of Health (DoH) is responsible for the management of quality control and related logistics for public sector condoms. Male and female condoms are distributed free of charge to various sites. The distribution of male condoms includes hospitals and clinics as primary distribution sites, with secondary distribution extending to non-governmental organisations, workplaces, and other locations. Female condoms are distributed to selected sites and require one-on-one counselling on their use. Governments male condom distribution pattern and the projected future distribution are illustrated in the table below. The DoH procures condoms through a tender process. The current two year contract, which started in October 2005, has been extended and will expire in February 2008. The Department currently procures male condoms from all four of the local manufacturers as well as from foreign manufacturers. Table 1: Government male condom suppliers Contractor % allocated Type Unit price per 200 pieces (R) Maximum contract quantities ( ‘000 p/a) Karex 17% Local 40.58 72 250 Wupro 9% Local 43.03 38 250 rrtMedcon 15% Local 47.31 63 750 Zalatex 9% Local 41.01 38 250 Equity Distributor 17% Imported (China) 39.58 72 250 Khusela 17% Imported (Malaysia) 39.58 72 250 Supex International 16% Imported (China) 40.00 68 000 Source: Department of Health, July 2007 In the current contract, all four local manufacturers were allocated a portion of the contract, despite a wide variation between the lowest and highest prices, and despite the fact that all the locally manufactured condoms were more expensive than the imported product. Discussions with National Treasury and the Department of Trade and Industry (DTI) give conflicting views of how future tenders will be adjudicated. In Treasurys view, future tenders should be more stringently governed by cost-competitiveness, where the price per unit is limited to a specified range which is benchmarked against international prices. The DTI however believes that preference should be given to local manufacturers, in particular small and medium sized companies (value of assets less than R200 million). Discussions are on-going between the DoH, Treasury and the DTI. It is unlikely, though, that an agreement will be finalised before the awarding of the government condom tender in the first quarter of 2008, a nd the current preferential treatment of South African manufacturers will remain. A new manufacturer will need to show existing manufacturing capability, although there will be no minimum level of capacity that be required. The South African non-governmental organisation (NGO) sector is not a significant segment in the condom market, as many of the organisations active in the HIV/AIDS and reproductive health space form part of governments condom distribution channel and do not themselves procure condoms directly from suppliers. An important exception to this rule is the Society for Family Health (SFH), the South African affiliate of the international NGO network, Population Services International (PSI). PSI was founded in 1970 in Washington DC, with the intention to improve reproductive health using commercial marketing strategies. With programs in malaria, reproductive health, child survival and HIV, PSI promotes products, services and healthy behaviour that enable low-income and vulnerable people to lead healthier lives. PSI has a presence in over 60 countries around the world. In South Africa, PSI concentrates on issues related to HIV/AIDS. The organisation, through SFH, uses social marketing to motivate behaviour change with respect to consistent condom use, HIV testing, and other safer behaviours. SFH promotes consistent condom use through its own two male condom brands, Lovers Plus and Trust. The organisation procures 24 million male condoms per year from local and foreign suppliers. In addition, SFH obtains free female condoms from the DoH, which are then marketed under the Care brand and sold at retail outlets. SFH sells approximately 6000 female condoms per month. SFH also assists the DoH with the distribution of its free condoms. The organisation distributes approximately 8 million public sector male condoms per month in Gauteng, Kwazulu-Natal and the Western Cape. Retail The retail sector accounts for 7.8% of the male condom market in South Africa. Male condoms are widely available for sale in retail outlets. The most widely available condoms are the socially marketed brands, Lovers Plus and Trust. A study carried out by PSI in November 2006 looking at coverage of Lovers Plus and Trust condoms in Cape Town, Durban and Johannesburg found that most areas of the three cities met the minimum standards for coverage, where coverage was defined as the number of geographically defined areas where at least 30% of outlets stock Lovers Plus and Trust. These outlets included traditional outlets such as pharmacies, top-end retailers and general dealers, as well as non-traditional outlets such as garage forecourts, hair salons and shebeens. Approximately 36 million male condoms are sold in South Africa per year, with approximately 70% of those sales being of Lovers Plus and Trust condoms. (Senior Marketing Manager, SFH). The balance of the sales is made up by Durex, Lifestyle, Contempo, and various other locally manufactured and imported condoms. Corporate The corporate sector in South Africa has woken up to the reality of the HIV epidemic. Many companies have HIV awareness and management programmes for their employees. However, although corporate HIV programmes include condom distribution as a key element, the majority of companies distribute free government condoms to their employees. A snap survey of 10 corporate members of the South African Business Coalition on HIV/AIDS (SABCOHA) found that all but one company, Chevron South Africa, distribute free Government male condoms to their employees. The companies indicated that they saw no need to buy condoms directly from suppliers when free public sector condoms were easily available. The companies do not normally distribute female condoms. Some have bought female condoms in the past for training purposes. Export South Africas export of male condoms to date has been erratic, and local manufacturers have found it difficult to find a market for their products. The global condom market is dominated by low-cost manufacturers from Thailand, Malaysia, India and China, who are located in close proximity to natural rubber latex plantations. Local manufacturers have not been able to compete. Although all four of the local manufacturers have at some point exported their product, particularly to Mozambique, Malawi, Angola and Congo Brazzaville, at present only Karex exports condoms, about 1 million pieces per year, to Congo Brazzaville. Market Mix Strategy Target Market Strategies Global market for condoms The global condom market is estimated to be worth $3 billion, (source: www.marketresearch.com). The public sector is an important market segment globally, with between 6 and 9 billion male condom units consumed by that segment annually Though the prevention of pregnancy is still an important function of condoms, the driving force for growth is the prevention of STIs, in particular HIV/AIDS. Given the rapid spread of HIV in China, India and recently South Africa (in the context of Sub-Saharan Africa), and the large sizes of their respective populations, it is expected that annual public sector demand for condoms, both male and female, will reach 19 billion units by 2015. (Source: Female Health Company, 2007).

Isolation And Observation Of Bacteria Using Pure Culture Methods Biology Essay

Isolation And Observation Of Bacteria Using Pure Culture Methods Biology Essay INTRODUCTION Bacteria are found everywhere (Campbell Reece, 2005). They have the ability to colonize almost all habitats which means they come in wide varieties of forms. Understanding bacterial structure can therefore make it possible to understand their functions and survival. For example, just by studying the capsule layer of bacteria, one can get an idea of the pathogenicity of the bacteria. But they grow among diverse and mixed populations, where it is impossible to study a single species of bacteria. Thus it is necessary that the pure culture of bacterial colonies be obtained for studying. Pure culture is defined as a mass or group of cells arising from the same parent cell. Pure culture techniques, such as streak plate, pour plate and spread plate, isolate bacterial colonies from mixtures so that colonies comprising of the identical organisms can be studied. Isolation of pure culture is vital for characterizing a single species of bacteria ­ otherwise presence of contaminants can lead t o inaccurate observations (Prescott et al., 2005) Then the isolated bacterial colonies undergo incubation at 370C for 24 hours for all the three plates, after which, a colony can be selected and isolated again to obtain pure cultures. Another step in the experiment is to perform a differential staining method known as Gram staining, which mainly differentiates the bacteria into two categories: Gram positive and Gram negative based on their cell wall structures (Campbell and Reece, 2005). The species of bacteria present in the given broth culture were Escherichia Coli, Staphylococcus Aureus and Bacillus Cereus. The appearances of these bacteria known in theory state that Escherichia Coli are Gram negative and rod-shaped; Bacillus Cereus are Gram positive and rod-shaped while Staphylococcus Aureus are Gram positive and cocci. So the experiment was carried out to see if it was possible to obtain pure cultures from mixed broth by applying streak, spread and pour plate techniques. AIMS The main objectives of this experiment were to understand the purpose, principles and techniques of Gram staining as well as the isolation of pure cultures. The experiment further aimed to compare the different isolation techniques, namely streak plate, spread plate and pour plate in terms of producing pure cultures, and also compare the morphological features of three types of bacteria. MATERIALS AND METHODS The procedure was carried out according to the instructions stated in the pages 32-36 of the Microbiology lab manual (MIC2011, Class Notes, 2011). RESULTS (combined with Morning Lab, Bench 1, Group A3) The entire experiment was carried out in three different sessions. Session 1 A broth culture, labelled as Culture 2, was provided and it was known to contain a mixture of Staphylococcus aureus, Escherichia coli and Bacillus cereus. Sample from the broth culture was heat-fixed and then gram stained for observation under the light microscope. Three different types of bacteria were seen and their identifiable characteristics were matched with the three kinds of bacteria known to be present in the mixture. Table 1 Observation of Culture 2 (the broth culture) and characterisation of the types of bacteria seen under the microscope Species Cellular Morphology Type of Bacteria Gram Stain Shape Arrangement Type 1 (Gram +ve) Purple Coccus Cluster Staphylococcus aureus Type 2 (Gram -ve) Pink Rod (shorter) Single/Pair Escherichia coli Type 3 (Gram +ve) Purple Rod (longer) Chain Bacillus cereus After the presence of all three types of bacteria was confirmed, loopfuls from the broth culture were taken in order to prepare pure cultures using three isolation techniques streak plate, spread plate and pour plate. Once the three isolation plates were ready, they were incubated overnight at 37 °C for the next session. Session 2 After overnight incubation at 37 °C, the colonies which formed on the streak, spread and pour plate were observed under the microscope to see the distribution and the morphology of bacterial colonies. These isolation techniques helped determine which bacteria were responsible for the colony morphology. Table 2 Distribution and observation of bacterial colonies present in streak plate, spread plate and pour plate, after one-day incubation at 37 °C Appearance of Bacterial Colonies Streak Plate Spread Plate Pour Plate Distribution Primary inoculum and initial streaks were overlapping while the final streaks were distinct and separate Overlapping and could not be differentiated Overlapping and could not be differentiated Density High Higher Highest Location Few large colonies present on the surface of the agar Overlapping colonies present on the surface of the agar Distributed on the agar surface as well as within the agar medium Other Features Various features were noted among different colonies Opaque, irregular, smooth and flat White and opaque Since distinct and well-isolated colonies were not found from the spread plate and pour plate techniques, selection of distinct and clear colonies of all three types of bacteria were made from the streak plate and observed under the microscope. Table 3 Morphology of the bacterial colonies Appearance Colony 1 Colony 2 Colony 3 Shape Circular Circular Irregular Size Small Medium Large Surface Smooth and glistening Smooth and glistening Rough and dull Elevation Flat Convex Raised Color Pale yellow Yellow White Edge Undulating Smooth Undulating Opacity Opaque Transparent Opaque Identity Staphylococcus aureus Escherichia coli Bacillus cereus Session 3 The isolated colonies were incubated overnight at 37 °C and inoculated onto new nutrient agar (NA) plates, after which pure plates of each type of bacteria were prepared and Gram stained followed by the observation of single colonies of bacteria under the microscope. Table 4 Observation of cellular and colonial morphology Type of Bacteria Colony Morphology Cellular Morphology Gram Stain Shape Arrange-ment Other Features Staphylococcus aureus Smallest in size; circular; flat; smooth surface and undulating edges; pale yellow and opaque (Gram +ve) Purple Coccus Cluster Pure culture was extracted. No contamination. Escherichia coli Medium in size; circular; convex; smooth surface and edges; yellow and transparent (Gram -ve) Pink Rod (shorter) Single/ Pair Pure culture was extracted. No contamination. Bacillus cereus Largest in size; irregular; raised; rough surface and undulating edges; white and opaque (Gram +ve) Purple Rod (longer) Chain Pure culture was extracted. No contamination. DISCUSSION (1) As seen in the table-4 of results, Bacillus cereus had the largest colony with irregular shape, raised elevation, rough and dull surface, undulating edges, opaque and white in colour. They are Gram positive and rod-shaped, which are arranged in chains. The moderate-sized colony was the Escherichia coli with a circular shape, convex elevation, smooth and glistening surface, smooth edges, transparent and yellow in colour. They are Gram negative and are seen under the microscope as short rod-shaped structures existing in pairs or single cells. The smallest of all colonies belonged to the Staphylococcus aureus, with a circular shape, smooth and glistening surface, undulating edges, opaque in pale yellow in colour. They are Gram positive cocci arranged in grape-like clusters and they do not form spores (Mahon et al., 2007). The cellular morphology of bacteria was observed by Gram staining while the colony morphology was seen using streak plate technique. The morphology of each bacterium observed in the pure cultures matched with those in the original mixture, but the colony size in pure culture was much bigger than those in mixed culture. The probable reason for this is that multiple bacterial colonies experience competition for nutrients while colonies in pure culture had sufficient food and space. No contamination was found and individual bacterial colonies were separated on an agar surface. (2) Among the three techniques used, streak plate is the most efficient way to produce well-isolated colonies, or in other words, pure colonies. In streak plate technique, the microorganisms containing many viable cells, were directly plated. However, in order for the technique to work well, there must be large populations of the organism in the original mixture (Sumbali and Mehrotra, 2009). Otherwise, the final streaks result in less or no colonies because in the streak plate method, the bacterial suspension is diluted more and more as it proceeds from the primary inoculums towards the latter streaks. Streak plate is a cost-effective and rapid-active method for separating bacteria in mixed cultures of high density and can also be repeated for achieving the desired purity. For these reasons, streak plate technique is widely used in laboratories (Pommerville, 2010). One disadvantage of streak plate is that the risk of contamination is higher since the plate is exposed to air for sever al times (Sumbali and Mehrotra, 2009). For more diluted populations, spread plate and pour plate are considered since they are easy to locate colonies among low density of evenly distributed populations (Willey et al., 2011). Serial dilutions reduce the microbial population (Willey et al., 2011). For spread plate, 0.1 ml of the bacterial suspension was taken from 10-2 dilution and spread over the agar whereas for pour plate, 1 ml of the suspension was taken from the 10-2 dilution. Although spread plate can separate a bacterial colony and it is more aseptic than streak plate, it is not feasible for isolating colonies from a mixture because the method is time-consuming and the colonies are not easily differentiated. However streak plate can be used to count microbial populations (Prescott et al., 2005). Similarly, pour plates are also used for counting microbial populations. Although it has the least risk of contamination, the process is time-consuming and the colonies are hard to dis tinguish or count since the colonies also grow inside the agar, for which this technique is not used to isolated colonies from a mixture. Pour plate is used for isolating and counting anaerobic bacteria since these microbes cannot survive in atmospheric levels of oxygen and are therefore only found within the agar and not on the surface of the agar (Hogg, 2005). (3) Gelatin is colourless, brittle and translucent medium (Willey et al., 2011). In this experiment, agar was used as the culture medium. Agar is preferred over gelatin for making solid media because of several reasons. First of all, unlike gelatine, agar contains complex polysaccharides that cannot be nutritionally digested or degraded by most microorganisms to form precipitates, since the incubation temperature of agar is about 20 °C, which is below the optimum temperature of most organisms and this enables the agar to remain solid when microorganisms are growing on it (Hogg, 2005). Secondly, agar sets firmly and strongly, providing a stable culture medium (Willey et al., 2011). Moreover, agar has a wide range of pH from 5 to 8 and also solidifies below 40 °C, for which liquid agar can be poured over the temperature sensitive nutrients without damaging them. Furthermore, the melting point of solid agar is above 100 °C and therefore can be used to culture thermophiles (Bauman, 2006). Finally, agar, being porous, can also show motility of the bacteria (Prescott et al., 2005). (4) Unlike bacterial colonies with heavy growth, the well-separated colonies do not have shortage of food or space, which prevents over-crowding and competition for resources and thus the bacterial growth rate is higher, for which they appear larger. Growth rate of bacterial cells in well-separated areas is further enhanced by the higher diffusion rate of the oxygen uptake by the cells and releasing of toxic metabolites out of the cell (Willey et al., 2011). On the other hand, bacteria in areas of high growth face competition for food and space for which their growth rate as well as survival rate is lower. This is probably the reason why Staphylococcus aureus, grew initially, but then stopped. In this experiment, once the bacteria were isolated, they were Gram stained and checked to ensure that no contamination had taken place and that each colony had single species of bacteria. (5a) An individual colony might contain more than one type of bacterium due to contamination. Common reasons for contamination are improper sterilization of inoculating loop or absence of aseptic techniques or sometimes even under sterilized environments. Contaminants are also present in the extracellular slime layer of bacteria and also in those bacteria which are joined in a network of chains. Another reason for not having the same type of bacterium in a colony, although very rare, is mutation and this results in the presence of multiple mutant strains of bacteria being present in a single colony (Pommerville, 2010). (5b) Bacteria reproduce asexually by a process called binary fission where a parent cell divides into and subsequent divisions take place. In this way, a colony can arise from multip le cells of same or different species of bacteria which are deposited together on a solid medium and this is how a colony may not always have the same parent cell. Even when bacteria exist in clusters, not necessarily are they from a single parent cell (Hogg, 2005). (6) Passing the dried smear through the Bunsen flame is known as heat fixing. By doing so, the microorganisms are killed and attached firmly to the slide due to the coagulation of the proteins; otherwise they would wash off with the stains. Heat fixing also alters the structure of the microorganisms, preserving the general morphology, so that they become permeable to stains (Sumbali and Mehrotra, 2009). (7) A whole colony would result in a thick smear, which not only appear overlapping and crowded under the microscope, but also prevent the diffusion of the dyes across the cell, for which the alcohol would not be able to effectively decolorize the cells, causing majority of the cells to be stained purple. Also different types of bacterial cells have different staining methods which may get confusing. Therefore, it would get very difficult to identify individual cells. (8) There is no association between bacterial cell shape and reaction to Gram stain. Gram staining depends on the thickness of the bacterial cell wall which is composed of peptidoglycan. Peptidoglycan consists of abundant teichoic acid, a thin layer of periplasmic space and a peptide interbridge (Prescott et al., 2005). Both Gram positive and Gram negative bacteria come in various shapes. For instance, Staphylococcus aureus (coccus-shaped) and Bacillus cereus (rod-shaped) are both Gram positive. (9) The bacterial cell wall structure determines its Gram stain reaction. Bacterial cell walls are composed of peptidoglycan which maintain rigidity and shape of the bacterial cell and also give protection from osmotic lyses (Prescott et al., 2005). However, in Gram positive bacteria, 90% of the cell wall is made up of peptidoglycan, for which the cell walls in Gram positive bacteria is thicker than in Gram negative bacteria where the peptidoglycan content is only 5 to 20%. The decolourisation depends on the peptidoglycan content in the cell wall and therefore determines whether the cell will be Gram stained or not. Upon addition of alcohol, the pores of the thick peptidoglycan layers shrink in the cell wall of Gram positive bacteria, which results in dehydration of the layer and retaining of the stain, for which they appear purple under the microscope. As for Gram negative bacteria, the alcohol wash opens the pores of the peptidoglycan layer and the stain is not retained in the pept idoglycan layer (Prescott et al., 2005). (10) The step which is very crucial in determining the outcome of Gram staining is the decolourisation with alcohol. The cell wall structure of Gram positive bacteria allows the crystal-violet iodine dye complex (CV-I complex) to be retained within the thick peptidoglycan layer when alcohol is added. On the contrary, the cell wall structure of Gram negative bacteria allows the CV-I complex to be removed from the peptidoglycan layer upon addition of alcohol. It is for the decolourization step that the Gram negative bacteria appear pink when counterstained with Safranin and Gram positive ones appear purple, otherwise CV-I complex would be present in both types of bacteria and both would be seen purple under the microscope. (11) Nonetheless every step in Gram staining is necessary to obtain the correct result. If any of the steps is eliminated, the results can change and are misleading. The table below shows the various outcomes when the steps in Gram staining are changed. Table 5 Results from altered steps in the Gram staining process: A B C D Staphylococcus aureus (Gram positive) Pink Pink Dark purple Dark purple Escherichia coli (Gram negative) Pink Pink Dark purple Colourless Bacillus cereus (Gram positive) Pink Pink Dark purple Dark purple When crystal violet wash is eliminated in step A, none of the cells will get the purple colour and thus all cells are stained pink when washed with Fuchsin. In step B, when the iodine wash is eliminated, the CV-I complex does not form and the crystal violet molecules are not large enough to be retained in the peptidoglycan. Thus they are washed off with the water and alcohol, for which even the Gram positive cells appear pink. In step C, with the elimination of alcohol wash, decolourization is not done, for which all cells, including the Gram negative one where the CV-I complex masks the pink colour, are stained purple (Willey et al., 2011). When Fuchsin wash is eliminated in step D, no change is brought on the Gram positive cells, but the Gram negative cells appear colourless, the reason being that after washing off the crystal violet with alcohol, no counterstain is added to the Gram negative cells (Willey et al., 2011). A limitation in this experiment is not performing the Gram stain when the species of bacteria were identified on the streak plate and again streaked on the nutrient agar plates. The bacterial species were of taken based on their colony morphology. However a Gram stain could have confirmed if the colonies comprised of the expected bacteria or not. CONCLUSION It was mandatory that aseptic techniques be followed when experimenting with microorganisms. Compared to spread plate and pour plate techniques, streak plate was found to be the most efficient and also the easiest way to isolate bacterial colonies. Pure cultures of three types of bacteria that were obtained included Staphylococcus aureus (rod-shaped and Gram positive), Bacillus cereus (cocci-shaped and Gram positive) and Escherichia coli (rod-shaped and Gram negative). Other than that, importance of heat fixing and Gram staining was understood. Gram staining proved to be a very good method for observing the bacterial cellular features and hence, differences between Gram positive and Gram negative bacteria were clarified. It was also understood that reaction of a bacterial cell to the Gram stain is determined by the decolourization step.

Plagiarism: Students Are Not To Blame Essay -- Critical Thinking Essays

Is plagiarism really occurring on college campuses? Should it be considered a serious offense? Do the students who plagiarize know that what they are doing is wrong? These are some of the questions that Edward M. White discusses in his essay â€Å"Student Plagiarism as an Institutional and Social Issue.† Being a professor himself, White sees firsthand the occurrence of cheating on college campuses. He claims that blatant plagiarism â€Å"subverts the very nature of education and reflects some aspects of what is worst in American society† because it is morally wrong (202). The backing for his claim is the fact that plagiarizing is stealing someone else’s words. Thus he warrants that anything morally wrong undermines education and shows the worst side of our society. There are many instances in which it is completely clear that the student is knowingly plagiarizing. There are also instances in which the student may be confused about plagiarism. This essay discusses the fact that student plagiarism is rampant on college campuses, but the blame may not lie entirely with the students. In his essay, White claims that the amount of student plagiarism is shocking, but the teachers need to make sure that students have been taught about citing sources. Many professors automatically assume that students have been taught everything they need to know for the class beforehand. If the students were supposed to learn something in a previous class they may have a good reason not to know it. The teacher may not have gotten through all the material or may have missed something. The student may have been sick and missed a day. Another reason teachers need to be held accountable for a small part in student plagiarism is because many ... ...not wholly be the students’ fault. This may make the readers who think the students are out of control reconsider their beliefs. Some people may not have thought about students who have not been taught any better. They might automatically think the worst of the students. White has valid claims and reasons in his essay. He uses logos, ethos, and pathos well. This essay appeals to colleges and universities all over the United States. Most, if not all, colleges have problems with plagiarism on campus. One thing to be learned from White’s essay is that â€Å"plagiarism is outrageous because it reverses education itself† (207). Colleges and universities need to â€Å"make academic honesty not only the best but the only possible policy† (White 206). Both faculty and students need to work together to rid these institutions of such immoral behavior as plagiarism.

Analysis of Jane Austens Pride and Prejudice Essay -- Jane Austen Pri

Analysis of Jane Austen's Pride and Prejudice Pride and prejudice is a novel set in the late 17th Century and was written by author Jane Austen. The novel is based upon the theme of marriage and social settings of the 17th century. The novel is set in an era where women where 2nd class citizens and were inferior to men. This is ever so prevalent in the novel. In the time of which the novel is set women were not meant to meddle in men’s affairs theses included involving in politics, participating in financial affairs this disabled the women to be independent. This did not allow women to play a greater role in society, in fact women were supposed to â€Å"bore birth and bring up and look after the children†. This was there only role society which was dominated my men. A women’s objective in life would’ve been to look for a wealthy husband who may not have necessarily have loved her. This would enable the women to have a secure future. The first line of Pride and Prujudice sums this up â€Å"It is a truth universally acknowledged, that a single man in possession of a good fortune must be in want of a wife† The problems which arise in â€Å"Pride and Prejudice† are that Mr Bennet has five daughters and no sons. This may be the reason why Mrs Bennet is obsessed with getting her daughters married. â€Å"A single man of large fortune; four or five thousand a year. What a fine thing for our girls!† Mrs Bennet always mentions the amount the possible candidate earns a year this shows that the financial aspect is vitally important as it ensures there daughters future security. Because Mr Bennet has only daughters there will be inheritance given to the daughters as there are not male but will be give to the closest relat... ...sal. Lastly both of the men are shocked to realize that Elizabeth rejects their proposals. The Character Elizabeth is a strong, free thinking women in the novel, and does not believe in the traditional ways of doing things. She believes that a person should marry for love, which was recognized at the time at which the novel is set. I think the Jane Austen’s opinions are portrayed in her characters as a means of displaying that traditions some times are wrong. Elizabeth has characteristics of feminism. This shows that Jane Austen was ahead of her time, because she believed that women could be free thinking and independent and still live a good life. This is portrayed in her characters as Elizabeth eventually is loved by Darcy for who she is even though Darcy recognizes the fact that Lady Catherine De Bourgh will take it upon insult him Marrying her.

Re-engineering

What is the Final Assignment? We will fire enthusiasm for learning – develop understanding of managing thereby change organizations. Preparation for the Final assignment Final Assignment How well positioned are you to complete? – and 1. Have you read the unit plan and are you clear about what you have to do for the final assignment and have you read past examples? 2. Have you understood the broad concepts and frameworks Introduced In the unit sufficiently to use them to Investigate your chosen case study? Duty? 4. Have you begun reflecting on yourself as a leader of change and begun to thing bout the areas you would like to develop your capability? 5. Have you explored all the materials available on blackboard – the assignment guide – the weekly notes, the powering slides and some articles to extend your knowledge and understanding of leading and managing change in organizations? 6. Have you reviewed the 33 key issues and thought about how they may be rele vant to your case study project? (they follow in this document) 7.Have you reviewed what we have covered in the unit so that you can make sure you have linked your case study to the concepts we have explored? (map of the unit follows in this document). . Have you arranged to have a couple of people read your final report a few days before you hand it in? 9. Have you started to reflect on what you have learned and need to learn for your personal review at the end of the assignment? A model you can follow for your final assignment report: First Take note of the advice given after your presentation and on your mark sheet for assignment 2.Read the advice on blackboard and make sure your plan covers what is asked for in the unit outline specification. Focus on the word count and work out how many words you have for each section. Abstract/intro 400 Lit/method – 300 Findings – 800 Analysis – 600 Conclusion – 300 Concentrate on the details of your data collection and the analysis. Use diagrams and models Do not put in data about the company unless it is critical to the context of the change process. Then†¦ †¦Ã¢â‚¬ ¦. Take your proposal, poster, powering and presentation script and write the first sections – Abstract/intro 400 – Lit/method – 300.Write an executive summary that includes what you did and how, and what you found. Tell the reader quickly the context of the company change and the purpose, research questions and method of your study – right up front and directly. Be brief on context – put some previous work in the appendix. Only introduce references to literature if they shaped how you approached your study or how you analyses the data – and explain how you used these concepts/ frameworks. Briefly explain what data you collected, from who/where and how with changes and limitations if necessary.Then to the main part†¦Ã¢â‚¬ ¦.. Say what you collected, use the number and quotes and responses to indicate what the impact of the change was on stakeholders. Group the responses to indicate to the reader the climate at that time and the issues that were arising. Conclude by focusing on the main issues. Do not pass Judgment or interpret at this point – Just present what people have said/indicated. Then†¦. Begin the analysis and interpretation. What does the evidence you have collected say about the management of the change process? Explore these issues.Say why you are focusing on them, link them to issues in the literature if you can and then indicate what options the change process could have taken to improve the impact on stakeholders. Contrast the process with an existing change model if you wish. Then†¦.. Answer your research questions – what can you say from the evidence you have collected? Finally – critique the change rationale, the change processes and change outcomes of your case study, or focus on the area that is most ap propriate. What should they have Conclude by repeating the key issues coming from your investigation!Summaries and reinforce the key issues for the reader. Try to end with the key findings from your study. Try to emphasis what it is your study tells us about change management. What is the key learning from your study? Be explicit. Remember to make the final input about your personal development as an appendix – if in groups make sure there is one section on this for each group member – you ay put these personal accounts in the appendix. If you enjoyed the unit tell others! Model of Managing Change in Organizations What were your key issues of learning from the presentations? What have you learned that you did not know 13 weeks ago? . The forces producing change may be socio-cultural, economic, technological, political, legislative or environmental in nature. 2. Change disrupts the markets relations of competitors, suppliers and customers, dislocating the existing produ ct relations. 3. Change can be analyses in terms of speed, impact, control and predictability. 4. Change may be externally driven by social and market needs or internally resource driven to improve the company or change society. 5. Organizations are open systems that have specific characteristics that make them different from each other in structure, culture and systems. . Organizations are mediated by external forces, internal cultural shifts, and by the passage of social time. 7. Change in organizations may be to create capability to drive social change, to react to social change, or to generate fluidity to prepare of future change. 8. Strategy and change management are inextricably linked, each feeding the other. . Organizations can be ‘read' from their formal systems and from their informal shadow systems to understand their cultural, structural and system rigidity and fluidity. 10.Organizations can be understood from functional, interpretive, discursive and psychic paradi gms or perspectives. 12. Effective change management is about the rationale for changing, the direction of the change, and the implementation of that strategy. 13. Organizational change should be framed to drive current company strategy, and to be strategic, by reshaping operational capability and flexibility for future organizational strategies. 14. Mapping stakeholders indicates the risk involved in changing by accounting for the likely impact on different groups. 5. Mapping the organizational force-field reveals the forces for and against change. 16. The force-field indicates the political landscape of allies, resistance and conflict. 17. Mapping the leadership situation indicates the style and capability that is appropriate for the context and for the leader. 18. Change management actions span a continuum between hard and soft responses to meet concrete or messy problems. 19. Change proposals are context dependent and contingent upon the situation, the mime and the people involv ed. 20.Change management involves working with and politicking with the existing discourses around and within an organization. 21. Change recommendations may include structural, cultural or system change strategies so that organizational form, behaviors and processes, are better aligned with company goals. 22. Structural change may impact upon very different organizational structures such as bureaucracies, project-based, matrix, vertical networks, and virtual organizational forms. 23. Cultural change is about reshaping assumptions, values and behaviors through ramming the language and meaning within an organization, often for a new CEO. 4. Organizational learning produces conversations that build social capital, distribute knowledge and change systems. 25. System change may focus on customers, quality, re-engineering, benchmarking and performance monitoring to restructure the value chains for competitive 26. In knowledge work the mining, acquisition, storage and distribution of â₠¬Ëœlessons learned' becomes critical. 27. Leading change involves collaborative strategy formation and forming detailed communication policies. 28. Change processes must plan specific actions aimed at specific stakeholders. 9.Successful change processes include Joint diagnosis, shared visions, consensus, revitalization, modeling, and the adaptation of structures, systems and policies. 30. Change processes need continual monitoring and adjustment. 31 . Change ‘agents' can model behaviors, span boundaries and lead enabling technologies to generate productive reflection and changed behaviors within organizations. 32. Managing change processes involves building capability, and improving competencies through workshops, coaching and mentoring. 33. Managing change involves monitoring change performance through benchmarking and balanced scorecards.

Chinese Foreign Policy & National Security Essay

The chinawarfargone- siemens Korea bloc of rotation is perhaps the most everyplacelooked uncertain in the strategical surroundings of nor-east Asia. For nearly five decades their dealinghip was characterized by war, lack of dialogue and non-recognition then, over a period of some three years, this federal agency gave away to fully renormalized and amiable dealings in 1992. Rapprochement among capital of to the south Korea and capital of Red chinaw ar in 1992 opened virtuoso of the first frontiers of the post-Cold war thaw in the region, and future certificate get out hinge at least forkly on this core descent. In this mount, Cha analyzes the evolution of Sino- southwest Korean reconciliation, and argues that the second Koreas intricacy polity from the late 1980s in the political, scotch, and heathenish arenas played a major part in eliciting unprecedented cooperation from Beijing, however, its initiatives al iodine were not a sufficient match to straight away this cooperation.A prior and necessary condition was a deviate in the strategic scene surrounding chinaware and the Korean Peninsula that raised both(prenominal) the benefits of cooperation and the be of non-cooperation the cease of Cold War . In the context of security environment in northeastward Asia, southeast Koreas success in engaging china has implications for future security on the Korean Peninsula. On balance, the axis is a stabilizing factor besides not without its share of future challenges. With this in mind, the key questions of the article implicate (1) How does 1 explain the growth of cooperation betwixt china and due south Korea? (2) To what extent has Sino-ROK rapprochement been the termination of roaring strategies on the part of southeast Korea to shut up China? (3) What are the implications on northerly Korea?For a quarter-century after the Korean War, Sino- south-central Korean dealings sat at the intersection of the global eastern-West encroach and the Sino-Soviet split, reservation both hint of cooperation impossible.1 However, since the middle 1980s, Sino- federation Korean relationship has moved from creation blaspheme enemies and opposed combatants in the Korean War, to being capability sparing married persons (solely still strategic adversaries), and fully normalized diplomatic relations in 1992. Three key drivers propelled the change in the relationship (1) the transformation of strategic environment concomitant to the end of Cold War, which completed the baseline for post-war interaction.In this context, Sino-Soviet reconciliation was a significant factor in Chinese calculations to normalize with Seoul. In particular, the end of Sino-Soviet rivalry reduced in Chinese minds the strategic consequences of losing labor union Korea to Moscow, and made opening to South Korea more feasible. Furthermore, in South Koreas view, China had evolved from being a revisionist violence to being a status quo one , in the degree to which Beijing emphasized join or cessation maintenance as the security priority for the Peninsula. Unification was associated with Chinas revolutionary power and throw for due north Korea to overthrow the South the sum of money of Chinas one Korea polity of the Cold War. On the early(a) hand, quiescence maintenance implied stability outcome for Korea by recognizing South Korea and oppose provocative acts by the spousal relationship which expertness upset the touch-and-go peace on the Peninsula.(2) Domestic change in China concomitant to Deng Xiaopings modernization reforms, and subsequent separation of political science from economics. The initial economic transaction was by and large indirect, transacted through with(predicate) third-party intermediaries or South Korean trading firms in Hong Kong. By 1985, however, entirety Chinese-South Korea occupation surpassed that between China and jointure Korea. During the 1980s, while the cardinal side s still viewed one another as military adversaries, they more and more recognized each other as economic opportunities. The beginnings of a diplomatic relationship similarly emerged in the nineties with the geological formation of trade offices between the Korea Trade publicity Association (KOTRA) and the Chinese Chamber of calling in 1990, which facilitated shift from indirect trade to open and direct transactions, and subsequently in establishing formal diplomatic relations in August 1992.(3) South Koreas assured polity of troth to elicit cooperation from China, in particular using non-punitive, non-coercive discreetness and want mutual accommodation. South Koreas particular date dodge contained the by-line tiers first, economic linkages, investiture and trade ties to increase the benefits to China of cooperation, and the costs of non-cooperation, providing foreign capital and technology, separating political cooperation with economics, but gradually produce cooperati ve doings in other arenas.The growth of trade ties in the 1980s was a major reason why China chose to accede in the 1986 Asiatic Games and the 1988 Olympics hosted by South Korea, which served as key event to normalize relations. Second tenet of South Koreas engagement dodging was to treat the opposing avers perspectives as reliable per se. This meant engaging Chinas diverging position into official dialogues on the proposals for enhancing peace and stability in the region a good deal(prenominal) as the Four-Party talks, and more significantly South Koreas recognition of ace China Policy, acknowledging Beijing as the moreover legal government in China. These initiatives at the diplomatic front were followed by commonplace increase in communication flows on the business, educational, and cultural levels to cultivate good ordain.In this context, South Koreas engagement scheme include the following goals (1) cultivate Beijings cooperation by tying Chinese interior(a) inte restingnesss to stability on the Peninsula (2) improve South Koreas credibility in the foreign arena by enhancing its image as a regional player unforced to reduce tensions and foster dialogue and (3) engage magnetic north Korea through alternative channels. In order to pursue these goals, South Korea utilised the following federal agency in the macro-political perspective, the strategy of engagement of China was pursued through the insurance of Nordpolitik and Globalization (segyehwa) which implied mutual economic prosperity as a means of expanding diplomatic ties with former adversaries as hale as assuming a atomic number 82 role for South Korea in planetary organizations and the continued expansion of program multi-directional diplomacy (i.e. using meetings of multilateral bodies such as APEC, ASEAN, non-governmental track- 2 diplomacy, high-level military exchanges). The second method of engagement has been sports diplomacy participating in athletic disputations hosted by each soil provided a useful means by to express good will and interest in expanding the economic cooperation (Seoul 1988 Olympics, Beijing Asiatic Games 1990).What was the benchmark of success of South Koreas engagement strategy? The key was not only engaging China, but similarly the terms of policy toward North Korea. The following measure could be used(A) trial Chinese oblige of North Korea(B) minimal Success 1.5 Korea policy formal support of North Korea and de-facto recognition of South Korea(C) abate Success equidistance between North and South Korea(D) Very Successful discourage North Korean provocation and aggression(E) most(prenominal) Successful China supports only South KoreaCha argues that the outcome of South Koreas engagement falls in the middle campaign (B to D). For example, Chinese behaviour on the North Korean nuclear issue in 1993-94, when Beijing sided with the US and South Korea on umpteen aspects (such as opposing North Korea to renege Nuclear Non-Proliferation treaty (NPT) and abide to non-nuclear Peninsula), however, at the analogous eon Beijing express strong emulation against any acts of coercion against the North. It persistently pressed for dialogue and negotiona as the only unexceptionable means of settling the dispute, and opposed any U.S. led sanctions thought the UN Security Council. A more successful outcome was the redefined Chinese behavior on UN admission of the two Koreas in 1991, in which Chinese original dual membership of the two Koreas in the UN.Arguing that South Korean engagement of China has been extended, comprehensive and moderately successful, the prompt question is how this bleak relationship will affect security on the Korean Peninsula and throughout the broader region? Salient issues include the impact of the Asian financial crisis, the dynamics of second U.S.-North Korea nuclear crisis, the effect of Bejing-Seoul dtente on South Koreas bail with Washington, and the future challenge s that could be posed by Korean unification.(1) The impact of the Asian pecuniary Crisis didnt affect China-South Korean relations therefore far. In-fact, in 2003 China has surpassed the U.S. as South Koreas largest trading partner(2) Sino-South Korean relations have most-valuable implications in understanding current relations between North and South Korea. infra Kim Dae Jung, South Korea initiated Sunshine Policy that rests on Seouls assurances of no-isolation, no destabilization, and no absorption. The Sunshine Policy is in many ways similar to the engagement strategy toward China, both in form and potential success. In particular, it is consistent (despite Norths provocations) and designed to elicit cooperation from the opposing state.However, at that place are also differences- regarding intentions for cooperation to emerge, the opposing state has to be engageable. North Koreas behavior does not suggest she is open to an progression of relations. Second, there are differe nces in South Koreas capabilities of early 1990s and late 1990s, in particular, in the early 1990s South Korea that engaged China did so from a position of relative dominance and prosperity however, in the late 1990s, the Asian financial crisis put South Korean position to a relative weakness., because pliable gestures are more likely to be interpreted as appeasement sort of than engagement. Hence success to engagement of North Korea is not likely.(3) Looking beyond the ready North Korean nuclear problem, Korean unification raises a plethora of new factors that would test the resilience of China-South Korea engagement. The absence of the North Korean buffer would give modernize to a situation in which two powers with different regimes share a contiguous border. Another future challenges is on the economic front the rising China may hange its trade needs and increase competition with Korea. A final potential conflict between a united Korea and China c reads on nationalism, and the two-million ethnic Korean hold in Chinese Jilin province, which a unify Korea might learn.In the final analysis, the spectacular transformation of Chin-South Korean relations in the 1990s represents the most successful skid of engaging China in East Asia. The lessons stemming from this engagement include (1) consistency- a policy can only be successful if it is employ consistently and deliberately, (2) engagement requires will and domestic political support to sustain the policy even in the side of little reciprocity by the other state (3) engagement applied from a position of strength conveys credibility, but applied from a position of weakness connotes appeasement. For the predictable future, the burden of managing the confrontation on the Korean Peninsula falls even more on the new China-South Korea dtente and the continuing U.S.-South Korea Alliance.My honoringVictor Cha offers a plausible analysis of the South Koreas engagement strategy and the factors that have s ignificantly improved Sino-South Korean relations, nonetheless, I would argue that he underestimated the diachronic factors that bind China and South Korea together, which might have accelerated the rapprochement on both sides. Traditionally, Korea has fallen under the Chinese sphere of influence, with Korea belonging to the first-tier state of the Sino-centered worldview. In this context, another traditional binding fixings is the continuing anti-Japanese sentiments and mistrust in both Koreas and China that target Japanese reason of irresponsibility and demand apology for its war atrocities. Taken together, I would argue that these factors also facilitated the relatively rapid transformation of the relations, on a personal level between Korean and Chinese officials.In the context of enhancing peace and security on the Korean Peninsula, positive Sino-South Korean relations sure as shooting play an important role. Both states are aware of this factor, and share similar interests . However, Beijing underwritems to be in a dilemma, it urgently does not want to face a collapse of North Korea nor does it want to see a nuclear North Korea. Hence, Chinas actions in the foreign policy arena are still demarcation line to the minimum necessary level to fit stability. Ironically, while the Chinese officials have been claiming that they are making efforts to persuade North Korea to enter multilateral dialogue and negotiation, they also claim that North Korea doesnt listen as it used to. In this regard, my question is How much leverage does China have over North Korea? 1 From the ROK perspective, during the Cold War China was part of the communist bloc, a patron of revolutionary regimes in Asia, and thus one of the primary threats to South Koreas survival. Chinas discussion in the Korean War in 1950, in conjunction with the July 1961 Friendship Treaty between China and North Korea with its automatic intervention clause cemented South Koreas perceptions of China as a threat. At the same time, Chinas hostility toward South Korea was equally intense. South Korea was the fascist axis of the iron triangle that included U.S. imperialism, and Japanese militarism.